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Launch Event for the Ecommerce and Export Program, implemented by TRI and GIZ
August 19, 2023 All day
TRI celebrated the launch event of the programme “Improving MSME Competitiveness and Scalability through E-Commerce and Exports”. This programme is implemented by TRI in partnership with Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH. It is commissioned by Germany.
The launch event brought together representatives from GIZ, TRI management team, coaches, mentors, consultants, and experts from various sectors. It featured an engaging agenda with topics related to Ecommerce, Exports, Artificial Intelligence, Digital Marketing and Cybersecurity.
The programme aims to support 35 Micro, Medium and Small Enterprises (MSMEs) in improving their competitiveness and scalability through the optimization of their digital/Ecommerce presence and sales, as well as the optimization of their access to international markets and export readiness.